About Me
I'm naturally social, curious, and creative. My engineering background gives me structure and logic - marketing gives me the outlet to actually connect with people.
Social, content and brand thinking backed by real-world testing, audience insight and performance data.
I'm not the person who's strongest behind a screen. Put me in front of a client, a camera, or a whiteboard - that's where things get interesting.
What I enjoy most about marketing
(not the answer I give in interviews lol)
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Understanding why people behave the way they do
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Turning messy insights into ideas that click
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Finding the point where creativity and strategy agree
"I learned a lot from this one - her energy on stage was completely natural."
Aslı Tokoz
Keller Williams Bodrum
"Oyku is a student that truly stands out. She is engaged, talented and passionate about the work she does and the results she delivers. She is both creative and analytical, and is a pleasure to be around. She would be an asset to any company!”
Dr Daryna Lysenko
University of Westminster
"This is the space to share a review from one of your business's clients or customers.”
Name
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What people say about me
How people describe me
+650%
Organic reach growth, Keller Williams
20-25K
Avg. views per post,
Keller Williams
20k
Tiktok campaign views,
London Grocery
Selected work
keller williams bodrum
-social media specialist
Developed short-form property content that consistently reached 15–20K views.
Strategy · Content · TikTok · Research
Goodlife Elite club
-social media Manager
Social content, destination storytelling and digital experience development for a luxury travel brand.
Brand · Social · Web · Email
London grocery
-TIKTOK STRATEGIST- MSc thesıs
Built and tested a TikTok content strategy using audience research, creative experimentation and performance analysis.
Strategy · Content · TikTok · Research
What i bring
01
Brand & Digital Strategy
Turning audience insight and business goals into clear marketing direction.
02
Social & Content
Platform-native ideas designed for how audiences actually consume content.
Consumer Insight & Research
03
Using qualitative and quantitative insight to understand what makes people respond.
04
Performance & Optimisation
Testing, measuring and refining creative rather than relying on instinct alone.
Creative Minds Behind
Outsıde work
Kickboxing 🥊
Energy management
Tennis 🎾
Competitive player
Painting 🎨
Creative outlet
Yoga 🧘
200hr certified teacher
Academic background
University of Westminster
2025-2026
MSc Digital Marketing Management
Thesis: How TikTok content drives product discovery - yes, this is a real academic topic now.
MEF University
2019-2023
BSc Industrial Engineering